Volvo’s new ad is one that will get your heart racing. The Swedish car company hired Hollywood stunt director Peter Pedrero to create one of the coolest commercials we’ve seen in a while.
- Two speeding semi trucks
- one pro tightrope walker
- one line attached between the two trucks
Travelling at exactly the same speed, precision drivers keep the trucks aligned as the tightrope walker attempts to get from one truck to the other. This would be difficult enough it wasn’t for a slight problem: she has to get there before they hit a tunnel and the line breaks! Watch this high octane video to see what I’m talking about!
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